Beersaturday: the visuals
What a lot of companies fail to realize is how important visual are to their product in what they are trying to sell. When we are talking about beer I don't know if it applies even more, but in my head it does. These new upcoming breweries (which are currently everywhere to be found) are more and more about how appealing the bottle looks, and when you then open it..the taste turns out to be good as well
Just look at this! This IPA has an entire comic written on its cover and I was the first one to take it out of the store when I was buying it. Marketing skills: 100 points, and I totally fell for it. And apart from that, which you only know after trying it, it tasted good as well!
Because in the end is what will define if you will buy this beer again. The taste. Currently the amount of different types of beer is so broad that when I am standing in a shop, I honestly have no idea what to buy, because there is so damn much. So I (and most likely a load of other people as well), go for the visuals. That is about 80% of how to lure people in..and it worked! Ratebeer also shares my opinion about how good this beer is.
Hehe, cool bottle.
And yes, if you have a Chance to choose, design is important.
yeah I guess I am the category of potential customer that they are aiming for...and I fell for it :D
That looks awesome!!!
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hahahahah if anyone is a man who understand cartoons it is you..i should have known! :D
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By coincidence, I also choose the one beer in my review, because of the label, you are making a great point here!! Here is a nice !BEER for you.
hahahaha great minds think alike in this one @rynow :) It surely is about luring is on buying the bottle and the experiencing what a great beer it actually is!
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Do you already know our [BEER Crowdfunding](https://steemit.com/cryptocurrency/@beerlover/let-s-grow-and-update-the-beer-token-huge-crowndfunding-as-crowdsale)BEERtoken. Enjoy it!Agree a very cool design, interestingly in Australia you wouldn't be allowed to have that label as the comic style would be considered as appealing to children.
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Really?? Ow wow...I didnt even think of that.. Well I think in general (well at least in Europe) most beers in the supermarket are in a separate corner so I guess they hope that with that it will not appeal to kids at all even..
Funny how rules all over the world are!