Carry Protocol - a platform to transfer offline trading on the blockchain
Despite the fact that the online sales segment is developing very quickly, still 90% of all purchases are made offline. No one orders things daily utensils in the network, for example, to buy bread in the online store is simply inconvenient. Accordingly, those companies that mostly work online, are forced to shift to consumers. And then there is a problem – the analysis of offline purchases remains inaccessible to sellers in the network.
The Carry Protocol platform is a solution that should combine offline trading with the online ecosystem by using blockchain technology.
Problems that Carry Protocol solves
Carry Protocol developers believe that there are 3 fundamental problems in offline trading that need to be solved:
- The absence of reliable information about buyers from sellers. When making a purchase, for example, with a VISA card, the store receives only information about the purchase and its amount, but does not know who is the buyer.
- Lack of control of payment data by buyers. By paying for any services or goods, participating in draws, etc., consumers sign a T&C agreement according to which their data can be used for advertising campaigns. At the same time, no bonuses are provided for them.
- Lack of really effective advertising mechanisms and their analysis. Most companies do not have the opportunity to really assess the effectiveness of a particular advertising company. Accordingly, this has a negative impact on the result.
The Carry platform allows you to eliminate all these problems of the existing trading industry.
Features Of Carry Protocol
Carry Protocol is a platform whose main task is to form mutually beneficial relations between buyers and sellers. Two main technological components in the platform's operation should be distinguished: blockchain and API. The first provides reliable data storage and supports the operation of internal tokens. API is a system that allows to integrate the functionality of the platform into various online stores and offline points of sale.
The work of Carry Protocol will be built as follows:
- Customers will be able to cooperate with various retail outlets using Carry Protocol. When making any purchase, their mobile app receives their personal payment data, which can be used at the discretion of the buyer. They can be stored for themselves, and you can sell to stores, which will then use them to form advertising campaigns.
- Sellers, in turn, will be able to place their offers and use special loyalty tokens to pay out rewards and bonuses to customers. At the same time, this system will work both in online and offline stores.
Thus, Carry Protocol is a kind of bridge between consumers and shops, both physical and online.
The Advantages Of A Carry Protocol
For buyers: the ability to use cryptocurrency in offline purchases; additional incentive in the form of various coupons and bonuses when buying; fast payment.
For sellers: the ability to accurately assess the effectiveness of advertising companies; higher reliability of transactions, compared with Fiat; the ability to use modern means of payment.
For advertisers: the ability to obtain accurate information about purchases from consumers.
ICO Carry Protocol and tokens
The platform will feature two types of tokens – CRE and BT. The first are portable tokens that will be used in transactions between participants and traded on the exchange. The second type of token is a token of loyalty. They will be used by sellers in the implementation of various bonus programs for their customers.
Tokensale will be launched in July 2018. While the exact dates were not called.
Distribution will be carried out according to the following scheme:
Conclusion
The project has great prospects for development in the future. Despite the fact that it is aimed at the markets of Japan and South Korea, it will be able to find widespread in other regions of the world. In addition, its relevance is supported by a number of other features, such as convenience, the use of blockchain, and binding to the real world.
All additional information about the Carry Protocol project can be found in the official sources:
WEBSITE: https://carryprotocol.io
TELEGRAM: https://t.me/carryprotocol
WHITEPAPER: https://carryprotocol.io/static/docs/Carry_protocol-white_paper%28ENG%29.pdf?cachebust=56ce7d511bc65d0aee3d8ba2b2d5c876
FACEBOOK: https://www.facebook.com/carryprotocol.io/
TWITTER: https://twitter.com/carryprotocol
MEDIUM: https://medium.com/@carryprotocol
MY BITCOINTALK: https://bitcointalk.org/index.php?action=profile;u=1238493
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Interesting idea of the project
A great platform that helps consumers understand their own needs
Very young General Director, I hope to have enough experience to implement this project
An interesting solution in offline trading. An advantage for everyone, for buyers, for sellers and for advertisers
Thanks to the advantages of blockchain and new innovative developments, this project can become a leader around the world
Very cool, this project is already supported by large investors, one of them is a well-known Fund as Hashed, as well as Kinetic Capital, Signum Capital, XSQ
Great article, thanks for the review!