Direct Sales - What Are Filler Advertising Packs?

I am often asked "What are filler ad packs?" by other Direct Sales Consultants. Filler Ad Packs are also known as Filler Advertising Packs but for the sake of this article we will use the common usage term of Filler Ad Packs.

Direct Sellers started making up Filler Ad Packs a few years ago as a means to market their Direct Sales Businesses.

Let me explain what they are and then give you a few ideas on what you can do to make your own creative filler packs.

Filler Ad packs are little zipper close bags measuring approximately 3 inches by 5 inches in size. Some people do use non-zipper close bags but then you will need a ribbon, staple, or other item to close your bag. Once you make up several of your little Filler Ad Packs, you will want to find other Direct Sales consultants to swap Filler Ad Packs with. That consultant will hand out your Filler Ad Packs at her home parties and with her customer orders and you will do the same with your customers.

It's a win-win situation for both consultants involved as it is getting your business information out there to new people you might not of reached on your own.

Enclosed in the little bags are a few things such as:

Business Card
Discount Coupon
Sample of a Product (or) a little promotional giveaway item

It doesn't matter what type of Direct Sales Company you are with, there is always some type of item that you can use to create your own Filler Ad Pack.

Here are some creative ideas to get you started.

Direct Sales: Candle Businesses

tealight candles, match books, mini scratch and sniff cards with candle scents, pens, pencils, magnets, candle burning tip sheet, mini candle snuffers, mini note pads or even little birthday cake candles.

Kitchen and Gourmet Food Businesses

recipe cards, spice sample packs, cookbook bookmarks, corn cob holders, mini pill boxes, cocktail drink umbrellas, refrigerator magnets, shopping list pads, mini note pads, chore lists, kitchen cleaning tip list, pens, pencils, kitchen scoops, mini chip bag clips, printed food gift container labels, spice jar labels, mini herb garden seed packs, single serving tea bags, single packets of instant coffee, coffee pods, bottle openers and jar grippers.

Book Consultants

bookmarks, printed children's coloring pages, book ID plates, chore lists, mini note pads, pens, pencils, mini erasers, business card magnets, stickers, mini desk top calendars and ABC children's refrigerator magnets.

Jewelry Consultants

magnetic business cards, jeweled bobby pins, hair barrettes, pony tail holders, samples of jewelry cleaner, jewelry cleaning tip sheet, pens, pencils, extra earring backs and inexpensive jewelry charms.

Cosmetic, Bath and Body, and Skincare Consultants

magnetic business cards, product samples, mini note pads, pens, pencils, skincare tip sheet, extra eye shadow sponge applicators, make-up sponge, sample pack of cotton swabs, cotton balls, samples of bubble bath, samples of body lotion and mini fingernail files.

Craft and Art Consultants

mini printed children's coloring pages, pens, pencils, erasers, glue sticks, kids scissors, magnets, mini 4pk. crayons, mini colored pencils, paint brushes, chalk, stickers and balloons.

Miscellaneous Items such as these can also be used:

mini vinyl window clings, temporary children's tattoos, all occasion gift tags, individually wrapped hard candy, packs of gum, mini wallet sized calendars, emergency id cards, key fobs, garden seed packs, paper clips, colored staples, mini blowing bubbles, and scratch off discount coupons.