Are your prices high enough?
I am reading the book The Sales Bible by John Lawhon. In this book Mr. Lawhon describes interviewing average sales people and top sales people. In the book he compares what top and average do differently in order to get to there current positions within the company.
https://www.amazon.com/Selling-Bible-People-Business/dp/096167363X
Mr. Lawhon asks each salesperson the same series of questions, one being: “What would happen if I lowered your sales price by 10,15,25 percent?”
The answers?
Average salespeople still complained that their competitors advertising was better and their position was better. Even with the price reduction they couldn’t make many more sales.
Top salespeople on the other hand said that customers would break down the doors trying to buy their product, but if the sale price was lowered by 25% many of the top tier would quit. The wouldn’t quit because they salary is effectively being cut by 25%, they would cut because they would be afraid the customer would stop caring about them and their product.
A low price is a bad price. Many customers will come in the initial rush, but after awhile they will stop coming. Customers stop coming because they see your product as cheep. Cheep products translate into sales people and workers feeling disposable and cheep as well.
Which makes it quite easy for your top talent to leave.
http://www.joltcms.com/excuse-price-high-head/
What do you think?
My question to you is, are your prices high enough? Are they high enough to give both your salespeople and customers confidence? What can you do to boost your prices and in turn your talent?
Until next time, here is to your success!
You got a 26.89% upvote from @steembloggers courtesy of @stratilatkryuko!
To the question in your title, my Magic 8-Ball says:
Hi! I'm a bot, and this answer was posted automatically. Check this post out for more information.
Great theory about sales what you have done better always is research.
Great theory about
Sales what you have done better
Always is research.
- googlefighter
I'm a bot. I detect haiku.
You are doing a great job @tanata.
Thank you so much for using our service! You were protected from up to 20% losses!
Earn passive income in SBD/STEEM by delegating to us! 100sp, 500SP, 1000SP, ANY SPYou just received 27.85% upvote from @onlyprofitbot courtesy of @stratilatkryuko!
You got a 33.93% upvote from @dailyupvotes courtesy of @stratilatkryuko!
Are you into sales how did you this much information.
You got a 27.94% upvote from @joeparys! Thank you for your support of our services. To continue your support, please follow and delegate Steem power to @joeparys for daily steem and steem dollar payouts!
Sneaky Ninja Attack! You have just been defended with a 17.39% upvote!
I was summoned by @stratilatkryuko. I have done their bidding and now I will vanish...
woosh
A portion of the proceeds from your bid was used in support of youarehope and tarc.
Abuse Policy
Rules
How to use Sneaky Ninja
How it works
Victim of grumpycat?
This post has received a 35.88% upvote from @lovejuice thanks to @stratilatkryuko. They love you, so does Aggroed. Please be sure to vote for Witnesses at https://steemit.com/~witnesses.