In this article, I will tackle the issues related the global promotional marketing industry and a decentralized solution that has been proposed by VEXANIUM project for the purpose of enhancing the marketing procedures and creating a tokenized rewards and voucher platform.

WEBSITE: https://www.vexanium.com/
WHITEPAPER: https://www.vexanium.com/files/whitepaper-vexanium-english.pdf

VEXANIUM CONCEPT: Challenges and Solutions

The VEXANIUM project is aimed at revolutionizing today’s voucher and rewards industries by solving such major problems causing poor economics, illiquidity, and redemptions:

➡️ Manipulation or even deletion of data due to centralized server-based approach in traditional promo marketing;
➡️ No professional blockchain platform offering maximum reach to potential investors and marketers;
➡️ Frustration of customers in the process of utilizing vouchers or redeeming coupons;
➡️ Customer's inability to trade unwanted vouchers due to the paper format or captive nature of application;
➡️ Absence of quality governance structure enabling blockchain businesses to expand their reach.

In order to solve the above stated challenges VEXANIUM is going to develop a decentralized marketing ecosystem combining ON-CHAIN and OFF-CHAIN approaches by introducing VEXANIUM Platform serving for existing blockchain businesses and enabling such use applications:

= GENERATION OF MERCHANT TOKEN =
= TOKEN AIRDROM =
= REDEMPTION OF TOKEN =
= TOKEN TRADING =
= ICO AIRDROP CAMPAIGN =

CHECK OUT OFFICIAL PROMOTIONAL VIDEO TO FIND OUT MORE DETAILS ABOUT VEXANIUM CONCEPT

Available possibilities of the VEXANIUM Platform will facilitate the reach of the target audience through decentralized airdrop campaigns by utilizing and allowing the new generation of retailers and consumers to join the cryptomarket. The above stated applications will be implemented through the 4 featured components of the Vexanium Platform:

👉 VOUCHER PLATFORM for acquiring new customers and rewarding existing ones with VEX tokens through reading marketing campaigns and issuing vouchers;
👉 P2P VOUCHER EXCHANGE hosted within VEX application for trading and exchanging vouchers between consumer;
👉 VEX CRYPTOEXCHANGE INTEGRATION for direct trading their VEX tokens on the exchange;
👉 AIRDROP PLATFORM for acquiring new customers and rewarding existing with VEX tokens.

Such KEY ADVANTAGES will allow VEXANIUM to become a successful and industry-leading player among other companies:

1. Utilization of blockchain allows the integrity of the voucher unless being published on the blockchain;
2. Trusting ecosystem allowing retailers an users to communicate without the need for a central server;
3. Low fees due to eliminating central authority (middleman) in processing orders;
4. Transparency and fraud prevention to the couponing and voucher industries due to applying tokenization and marketing information disclosure;
5. Liquidity due to allowing trading of coupons, vouchers and loyalty points between the users;
6. VEXANIUM Platform will be built on the Achain protocol ensuring stable, fast and secure operation of the ecosystem at huge trading volume as well as low transaction fees;
   
   

I must be also noted that VEXANIUM ECOSYSTEM will also provide the unique features (such as VEXM generator, VEXplorer, VEXchange) to merchants and users. VEXM generator will allow merchants creating tokenized vouchers (VEXM) for performing trackable and irreversible transactions without third party involvement. VEXplorer will be used as a blockchain browser for searches, API, and analysis of the VEXANIUM blockchain. Furthermore, VEX tokens and all VEXM tokens will be traded on VEXchange platform.

VEX TOKEN and ICO TERMS

VEXANIUM project will issue VEX tokens serving as the utility for a decentralized network for supporting and exchanging value in a cost-effective manner. VEX tokens are managed on the base of the ATP 1.0 Standard (Achain Blockchain Protocol) which is a technical standard for smart contracts. VEX tokens will be used to access services across the entire VEXANIUM ecosystem. The major uses of VEX tokens are as follows:

(1) Service Fees for Merchant Token Generation
(2) Service Fees of Airdrop Campaigns
(3) Trading Tokens
(4) Trading Fees

More ICO Details:

▶️ TOKEN SYMBOL: VEX
▶️ TOTAL SUPPLY: 1 000 000 000 VEX
▶️ HARDCAP: 20 000 ETH
▶️ TOKEN SALE: 400 000 000 VEX (40% of total circulation)
▶️ VEX TOKEN PRICE: 1 ETH = 20 000 VEX
▶️ PURCHASE METHODS: BTC, ETH, ACT and TEN.

VEX tokens allocation and distribution will take place according to the following structure:

VEXANIUM project team

VEXANIUM project team is quite large and consists of professionals having good experience in the related fields (blockchain technology, software engineering, mobile applications, global marketing, commercial development, finances etc). It is obvious that the founder of the project Danny Baskara has paid much attention to the personnel and advisory staff. Such approach should result in the stable development of VEXANIUM ecosystem. The list of the key team members (CEO) and advisors can be found in the official whitepaper (starting at p.25) by following the link: https://www.vexanium.com/files/whitepaper-vexanium-english.pdf

Conclusions

We deal with a very interesting undertaking related to the integration of blockchain mechanisms into global promotional marketing industry. VEXANIUM project gives the opportunity for merchants to take benefits from using modern tokenized rewards and vouchers platform by implementing new revolutionary approaches for acquiring new customers and rewarding existing with VEX tokens as well as the generation of merchant token. Such innovative approach will allow really fast interactions between projects and ICO participants with greater transparency and security thus building a trusting environment and clearer rules for all parties. Investing in VEX token is very promising in terms of high returns on investments so let us take a closer look into this project and keep tracking the progress of fundraising and advertising campaigns so that to be able to make a more grounded investment decision.

PROJECT CONTACT DETAILS:

Website: https://www.vexanium.com/
Whitepaper: https://www.vexanium.com/files/whitepaper-vexanium-english.pdf
Telegram: https://t.me/vexaniumcom
Twitter: https://twitter.com/vexanium
Facebook: https://www.facebook.com/vexanium
Medium: https://medium.com/@vexanium
Bitcointalk ANN: https://bitcointalk.org/index.php?topic=3282122

The author of the article (on Bitcointalk):
https://bitcointalk.org/index.php?action=profile;u=1144629

Any feedback on VEXANIUM project would be really appreciated.
Thank you!