Do you not know if you still remember the "transparent milk tea" that caused the topic last year? Clear and watery appearance, the magic is to drink it has exactly the same taste with milk tea, causing a high popularity of the discussion.

Since then, not only milk tea, but also lemon tea, coffee latte, yogurt, etc. can become transparent and colorless, and this wave of transparent drink boom has not stopped, the next new product is about to debut - transparent beer!

"All-Free All-Time" Transparent Beer

The transparent drink series launched by Suntory Company of Japan, this time, it will brainpower alcoholic beverages, and the original All-Free non-alcoholic beer-flavored drinks under its own brand will be launched in the transparent version “All-Free All-Time”, with All-Free. The zero-alcohol advantage of the series allows you to enjoy the flavor and texture of the beer anytime and anywhere. You can immediately relieve your alcohol addiction without worrying about work, no sugar, no calories, and you don't have to worry about getting a beer belly even if you have a drink. Scheduled 6/19 listing, I believe there are already many people are ready to buy it.

Using extraction technology to preserve flavor

Many people may think that these transparent drinks are made by blending water and essence. This is not the case. Suntory specially puts a film of manufacturing principles on the Internet. It tells us that behind these drinks is the layer-by-layer extraction. Transparent.

For example, it filters milk colored “milk fat” and “milk protein” in milk tea, leaving behind colorless “whey” and “whey acid”, which retains the flavor of milk and becomes more transparent and less calories. , so consumers can drink with confidence.

You may wonder why nothing is going to make the beverage transparent? This will not be a vendor's gimmick? In fact, this hides the Japanese society.

Most Japanese work environments are very rigorous. Sometimes, if you talk to your customers or your supervisor, you may worry that drinking non-flavoured drinks will give you a bad impression, but what if you still want to drink tea or coffee? So the transparent beverage was born. If you want to keep a professional and courteous image of the office worker, or if you can only drink some water, you can have more choices of drinks, and the low calorie is not easy to remain stains. It was very popular when it was launched.

If you have a chance to try it freshly next time, maybe you will fall in love with this amazing taste!

Source from https://www.suntory.co.jp/ and https://www.instagram.com/suntory_jp/