Marketing - What you Need to Know

in #market6 years ago

There are so many synonym words for Marketing. Besides, what do you do in business basically?
How does business tally with marketing, what are the similarities?

These few questions are what you should ask yourself about marketing.

[Image Source: pixabay. Public domain licensed]

Marketing is majorly about profit, its the art of buying and selling (TRADE), to obtain something by losing something else of value.

FEW CRITERIAS INVOLVED IN A MARKET

  • Profit
  • Investment
  • Establishment
  • Effort to Get
  • Finance Deal
  • Roadside Deal
  • Task
  • Tax
  • Eonomy
  • Service

PROFIT

Profit:- this is the generation of money made from a commodity, the rise and drop is the profit you make especially after paying the cost involved. another word for profit is reward/result/gain. Some marketers use other goods to exchange for goods that are more valuable to them at the moment, the advantage that you get from doing something and usefulness of something from a situation, spending your money, time, materials e.t.c to get more of it, that is a description of how profit comes about.

INVESTMENT

Investment:- this is the time, energy, capital, effort spent on something you think is useful/helpful in order to make the large profit from it.
for example "STEEM", you could invest in it and other valuable coins by buying a certain amount of the coins and then sit back for a couple of months-years for your investment to double up. an investor needs to be very intelligent, he has to trust so well on the goods he's investing upon before jumping into conclusion although an investment is a 50:50 deal, every business involves the risk that's why it takes intelligence to run it so you won't go bankrupt.
Any market/business operated without an investment is not a complete business deal you have to invest in a marketer to get a certain amount as agreed or invest in your business as long as you can envisage profit is coming back to your portfolio.
the only disadvantage of an investment is when you invest wrongly, either on the wrong person or a commodity that is not often requested by major marketers and consumers.

ESTABLISHMENT

Establishment:- this is the creation of an organisation, an institution, a market deal etc.
an establishment can be grouped in so many ways, but the major one right now is the market establishment.
in marketing, an establishment is like setting up a system of business for marketers and consumers to transact which is meant to last for a very long period of time.
an establishment is a standard you create in business, the foundation of the deal, it's also the reputation you earn, the position you hold for a very long time, how successful you've become and how well people acknowledge and respect you.
The discovery of your own private business, like setting up a small kiosk of your own like setting up a small kiosk by the side of the road, creating a small school (creche, kindergarten, nursery and primary school), to develop a small pharmaceutical store, a bread industry with a lot of professional bakers etc that is the meaning of an establishment and the reputation you earn from it is what makes you established as a business person.

EFFORT TO GET

The Effort to Get:- at first, to start up a business you need money. Money helps you to get more money if you sure know how to utilize it.
After you get established, the next thing you need to do is to think of how to get profit, how to get more money to get more valuable goods. basically, a marketers aim is about getting and getting. in business pure strictness is required of you, no matter who you are dealing with, be it your friend your family, your boss etc and a little self-thought alone is required of you as well, that's why a person who spends lavishly cannot successfully make enough profit in a business. all your aim should be about getting and getting from every source, in fact, you should get more form those who are closer to you.
A true business person figure out ways to get additional change from customers politely, they go extra miles to get goods to resell at a lesser price, they look for a location that favours their business yet they pay very little for the place, they look for a location that favours their business yet they pay very little for the place, they trickshly lure other people's customers to buy from them and maintain the relationship, they sure know how to urge customers to buy from them at a very high price convincing them original products cost more.
In short, all a Business person does is making effort to get, its all about getting and getting and getting all to his/her advantage.

FINANCE DEAL

Finance Deal:- This is the Monetary manner of business. its the money available to the dealer or an organisation and how it's being managed. Before any business, money is required to be a dealer, Money helps to get more money like I stated previously. now the issue is how to maintain the money and not run at a loss.
A to-be Dealer should take financial advice in order not to experience great financial difficulties.
The capital in which the business get set up with should be noted, and if any loan was acquired in reference of the business, the Dealer should first of all figure out ways to sort out the finances even if it has to be paid in instalments.
Finance is an obligation in any Business, it's not something any dealer should joke about if not it might end up being strapped for cash.

ROADSIDE DEAL

Road Side Deals:- this is another manner of business that can be very difficult because life on the road can be very hard, that's why road-side dealers can be very rivalry.
A roadside deal is a business that is situated in main streets, high streets, larger roads like hawking and pushing carts around to sell goods.
A roadside kiosk is one of the fastest places to purchase any petty thing you need and it's also one of the riskiest ways to deal, anything can happen at anytime
Most roadside dealers sell more often every day but get little profit unlike those in large stores that sell not so much but get a lot of profit with limited stress.
Roadside business can be very difficult especially for those who are just getting into it, a road dealer should know everything about his habitation, he must know when factory workers take their break, when students close from school, when office workers get off, days when market do not go so well he must know what to sell and what not to sell, when to cast them out for customers should note each commodities season, never lack with goods everyday customers request for and most importantly be smart and very friendly to customers.

TASK

Task:- this is a piece of work you have to do, be it in business or no business, its a duty, a mission, a job, a chore, a necessity that has to be carried out.
In business a task is something that hasn't to be done regularly, for example purchasing stocks that are getting low in your store due to the high demand from customers, resuming very early to your business centre because of some early demanding customers, cleaning up your store and giving it extra touch in other to attract roaming customers to deal with you, advertising the things you sell on a regular basis either by visiting media houses or by sharing flyers.

TAX

Tax:- this is a certain amount has to be paid by every business runner/dealer to the government so that it can pay for public/people services.
A tax is also a duty, a customs a tariff, a necessity and rates, all this are classified under the tax.
Tax should be paid on the things you buy, especially those goods you import from other counties to resell to those in your own country, this is known as custom tax
Tariff tax is that amount paid on goods that come in or go out of a country, often in other to protect the industry from cheap imports.
A rate is a tax paid by businesses to a local authority for land and buildings that they use for their business, rates are mostly very high in the city centre.

ECONOMY

Economy:- economic system is a particular region. its the existence of trade in a country or a society.
The economy in business is the way an industry/company operates, its one of the major things that develop a country, reform it and bring about co-operation in different states.
Money is another thing of relating it to Business, it's like an activity that produces profit for the business owner, the way money evolves in a society due to the affairs that encourages buying and selling for goods and services. its the availability of money in a country and how it will be spent.

SERVICE

Service:- this is a way of providing something that the public need, either organised by your personal deal or by the Government.
Service in a business is the limit of time you render for your customers in other to maintain them and satisfy their needs, to be completely available, and be at service of all the customers who need it.
A vehicle, motorcycle, tricycle, or machine to produce goods can also be at your services.
Services are not only rendered by Human, it can also be rendered by other things, things like machinery; Robot, washing machine, Gas cooker, television, Standing fans etc. All this and more can be at your service depending on the situation if it warrants it.

Thanks for reading

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