Facebook Marketing Basics Explained from Profiles to Groups and Pages

jerrybanfield (74)in #tutorial • 5 years ago

Would you like to know what the three different primary areas on Facebook are because if you are a total beginner this will be really helpful?

Even if you think you are pretty advanced, it may help to talk a little bit about each of these and focus on them.

Facebook Marketing Basics Explained from Profiles to Groups and Pages

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Facebook Marketing Basics Explained from Profiles to Groups and Pages

There are three primary places on Facebook where you do marketing.

We will look at each of these on my own profile here.

First, there is a Facebook profile, if I can get to it.

This is my Facebook profile.

Facebook Marketing Basics Explained from Profiles to Groups and Pages

So, this is your profile you are required to have if you want to participate on Facebook.

I highly recommend that you use Facebook as a regular person with your own profile in your own time in the newsfeed if you want to do Facebook marketing.

Here's why.

I've seen lots of clients I've worked with that clearly don't understand the very basics of how people use Facebook, that have got all excited and said, "We've got to get a Facebook page and do marketing," and they don't understand the very basics of how people use Facebook.

The main place people actually use Facebook is in the mobile newsfeed. On just facebook.com, this is the main place that people actually use Facebook. Almost all of the attention on Facebook is directly on the newsfeed in mobile.

Facebook Marketing Basics Explained from Profiles to Groups and Pages

Therefore, if you are making things that don't work well for the mobile newsfeed, you may have a very hard time. If you make things that are optimal for the mobile newsfeed such as a long format video, a video that goes up and down like a phone, it shows bigger and can work really well in the mobile newsfeed.

Read more on my website at https://jerrybanfield.com/facebook-marketing-basics/

Love,

Jerry Banfield

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