Advertising is a great tool for manipulating human consciousness and making money. What yesterday seemed to us absurd (following the example of wearing panties on my head) tomorrow, this can become the norm. Fashion is something that we can easily impose. If earlier it was difficult to do, now in the days of digital progress and the development of virtual space, it became very easy. The main thing is to put information in the people's head. Many people, alas, like to watch the life of other people ... the so-called - the stars. They see in these people rich, successful, talented people who have achieved glory. Therefore, the masses listen to them and try to copy their style. Including clothes. Therefore, if you go to get someone to buy and wear a certain thing (even the most absurd thing), then it's easier to put this thing on a famous person. And it is desirable on many.

Interesting presentation of the information and an interesting series, as always! I hope that this will allow many readers to look differently at advertising and the things that surround us. Thank you!