Kind Ads Delivers Relevant Ads While Giving The User More Control; Partners With CoinMarketCap
As we all know, when it comes to media consumption, advertising is almost always in the forefront. You can't watch a YouTube video, listen to podcasts, or browse your favorite sites on the internet without seeing ads. Advertising is part of the beast that is online (and offline) media. Recently there has been an exodus in centralized platforms like Google & Facebook due to their increasing censorship. Luckily there are some up-and-coming crypto based projects out there that are leading the charge into the future of digital advertising and with the recent partnership with CoinMarketCap.com, the team at Kind Ads are pushing ahead in the pack.
The Kind Ads Mission
The Kind Ads network is a decentralized advertising platform that aims to server the most relevant ads over more effective & natural channels like mobile push notifications, email, and chat. Here is a overview of what the Kind Ads team is looking to accomplish before we dive into how it actually works:
- Kind Ads will show you more relevant ads through channels like email marketing and push notifications.
- Users will be able to specify exactly how their data will be used, and be incentivized more to allow access via a tokenized rewards pool.
- We're allowing publishers to easily sell access to their subscribers directly to advertisers.
- Advertisers will be able to find the publishers based on subscriber quality and run campaigns with confidence.
- The tokenized rewards pool is allocated daily to publishers, users AND app partners.
Here is a link to the Kind Ads Whitpaper if you want to follow along with me as I break this down.
Advertisers, Publishers, & Users Benefit
The whole point of the network is to bring a greater balance to the trifecta of the advertising ecosystem which consists of advertisers, publishers, and users. Advertisers get direct access to a publishers offerings which saves...READ THE WHOLE STORY: http://bit.ly/kind-ads