Cover letters made easy

Article Posted by: Apply4U

Address it

If you can, find the relevant name of the person instead of addressing your letter to 'Dear Sir / Madam / Other'. This will help you stand out from other candidates.

The first couple of sentences should outline why are you writing to them and let them know your CV and portfolio is attached.

Who are you?

Start by giving a brief introduction about your background. For instance, this is where you will hook the employer or recruiter so be original. Avoid generic statements such as 'I am a hardworking individual, keen to contribute to the success of the business'. Every applicant claims to be and if you do not back up your statements your statement will have no value.

Skills. Back them up

Time to let your talent shine. Look at the description to see which skills, achievements or experience you should elaborate on. Be relevant. If they are looking for a detail-oriented candidate who can work under pressure, why tell them you're a creative person?

No point in telling them about your superpowers, if you don't have evidence to back it up. Use statements such as 'I can' or 'I have, instead of ' I believe ' or ' I feel'. When mentioning your skills, explain the results of your work using statistics if you can.

For instance, 'independently developed a project for XYZ company that increased website traffic by 5%'. This statement is a lot more powerful than simply saying you have a certain skill.

Your value

Don’t be a mercenary, focus on what you have to offer. Explain your motivation for applying and your career goals. Research on the company, look at their website, social media. Next, with that information, write down why you want to work for them in particular. Again, be original and avoid generic statements.

Close the deal

You are almost done... I promise. End your letter by thanking them, and let them know they can get in touch with you. Triple check your contact details are up-to-date and correct. Use an appropriate email name and hyperlink your LinkedIn profile. Just one more thing before you Don send your cover letter...

Read – reread

Check your spelling and grammar carefully. Before applying, get in touch with the Apply4U team. Our experts can review your application documents such as CV, cover letters, interview preparation and much more.

Try this structure out for yourself to see if writing your cover letter really can be easy. Find more content like this here.

Written by Amber Scott from the apply4u team.

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