Sether - Blockchain Powered Marketing

in #cryptocurrency6 years ago (edited)

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In this age of internet technology, there are two main ways of making money; Social Media Influence or Cryptocurrency. Whether it's brand deals and merchandising to millions of followers or a moon shot gone right on an unheard of a crypto token, these two methods have proven lucrative for those who have made it work.

As both are rapidly growing fields, a combination of the two, if done right, could not only be successful but hugely profitable.

This combination is the idea behind the Sether platform.

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Sether aims to implement a proper and efficient data strategy that will benefit consumer directional marketing strategies by rewarding influencers for advocating a brand. They plan to aim the marketing directly to the consumer by using the Blockchain to cut out any middlemen.

In a future where shops will be redundant, there is no place for a data carrier market monopoly.

Who Can Benefit from Sether?

Advertising Agencies

Sether engages in every step of the agency-client relationship. The Sether platform utilizes smart contracts to run campaigns, manage tasks and make payments. Making multi-layered projects possible in a safe and transparent manner for everyone involved. Running a campaign using smart contracts ensures that as long as the service has been delivered correctly payment will be received automatically. No delays and no invoice stalling.

Influencers

A large part of the Sether platform is to develop connections between brands and influencers. Influencers can capitalize on their engaged following by connecting with brands and projects that share their interests. Simple to use mechanics, and a large pool of projects makes it easy to enlist in and make money, gain incentives and further develop your personal brand.

Entrepreneurs

The Sether marketing platform is self-managed with all the tools and apps being easy to use, this means that entrepreneurs, big or small, will be able to use it. The analytics provide a necessary statistics and perspectives for the small to medium business wanting to grow their consumer base.

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The Sether Community

With already 16000 enthusiastic believers in the Blockchain a part of the Sether platform it's well on its way to establishing a strong network. Sether offers them priority to engage in platform projects or paid mediator positions. These token holders are kept up to date and informed on all special opportunities and responsibilities on the platform.

Sether engages the use of their platform with consumers through:

  • Loyalty Programs
  • Influencer Campaigns
  • Targeted Promotions
  • Referral Rewards
  • Contests and Raffles

By continuing to develop a wide array of marketing tools that use smart contracts to motivate influencers, Sether will be able to target more customers turning them into motivated promoters.

You can check out their project here

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This article was submitted by @benzene (Twitter: cryptobenzene), specifically for its publication by @omniloquent. Would you like to submit an article and get rewarded for it? To find all the information, join us here

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