The E-Myth by Michael E. Gerber - Book Synopsis, Review and Report by Corey Chambers Los Angeles

How to Avoid the Most Common Small Business Mistake

Book Synopsis, Report, Review and Notes by Corey Chambers

Why do most real estate agents fail to thrive? This book for entrepreneurs explains why most small businesses don’t work, and what to do about it. The problem is best summed up by Gerber’s definition of the word:

E-Myth \ ‘e-,’mith\ n 1: the entrepreneurial myth: the myth that most people who start small businesses are entrepreneurs 2: the fatal assumption that an individual who understands the technical work of a business can successfully run a business that does that technical work

Voted #1 business book by Inc. 500 CEOs, this book dispels false beliefs about starting a business. Based on the experience of small business consultant and author, Michael’s succinct tome explains why technical expertise often gets in the way of big success.

Most entrepreneurs must make a tough decision, a choice between doing the technical work that one loves, or the entrepreneurial activities that one may love just as much. Doing both usually creates a Jack of all trades, and a master of none. In a competitive marketplace, mastering one is necessary to stay in business, compete and prosper.

Citing experiences of entrepreneurs during the 70s, 80s and 90s, this non-fiction business book, revised in 1995, exhorts people to develop powerful visions for their companies. Readers have reported results: freeing up several hours a day, significantly increasing sales, allowing business owners to take their first vacation in four years.

Michael E Gerber founded and ran the Michael Thomas Corporation in Carlsbad, California and across the United States of America.

One excellent example of a prospective reader is the real estate agent, who must study to obtain a license, gain local real estate knowledge, learn sales, marketing and agency. This is ideally three or four different positions filled by four or more team members. Add accounting management, inside sales, outside sales, database and computer maintenance, human resources and other necessary positions, it is easy to see why most real estate agents fail. Most never attract more than 0-2 transactions per year. They find that they cannot quit their day jobs. Their entrepreneurial dreams are crushed because they do not have the expertise, specialization and efficiency that comes with focused, skilled labor.

Would you rather do the work, or would you rather run the business? Choose just one. Which one would you prefer to focus on. Which one would you prefer to delegate to someone else? What will create more success for the business? What will create more happiness for you?

The book focuses on the basic conflict between the entrepreneur’s technical side (the real estate agent) and the business side (the administrator/manager). One-man operations generally cannot grow successfully. For most entrepreneurs of all kinds, including real estate agents, substantial profits and great success become a possibility only after the entrepreneur finds a partner who is perfect to take over either the technical side or management side, then hires a complete staff to handle all of the critical positions with focus, dedication, maximum skill and efficiency.

HEY, REAL ESTATE AGENTS:

“You will Make at least $100,000 or More in the Next 12 Months Guaranteed or I’ll Pay You the Difference.” – Corey Chambers, Top 1% Team in Los Angeles

For Ambitious Agents ONLY: ALL APPOINTMENTS SUPPLIED- YES ACTUAL APPOINTMENTS NOT LEADS!!!

Make $100,000 Net Income GUARANTEED without Ever Prospecting Again!!!

If you’re sick and tired of working 70 hours a week, hate pestering people for business, despise wasting time with insincere buyers and sellers, and are serious about making a six figure income in real estate without ever prospecting again, this may be the most important call you will ever make.

We have developed a completely unique real estate system which not only helps our agents easily earn over $100,000 a year, but also provides exceptional service for our many clients. (We are the highest ranked most reviewed agent/team in RI)

You don’t have to be a slick salesperson. In fact, you could be brand new to real estate sales. The key qualities that our most successful team members have in common is

An openness to new ways of doing things
A burning desire to escalate their income
A desire to make theirs and others’ lives better
Facts about the #1 team in Los Angeles:

For more information, call Corey now 213-880-9910. (All calls will be held strictly confidential).

Corey Chambers
(213) 880-9910
[email protected]
http://www.CoreyChambers.com