Cheddar: The Newest Way to News

I am currently watching a free three-month trial of Cheddar TV. I haven’t switched over to cable in weeks. In fact, letting Cheddar play on the large TV in my office while I work has become my new favorite ritual. I don’t miss having to sift through ambiguous content from stations like NBC, CBS, FOX or even CNBC because Cheddar delivers the same information, without the need for cable television.

Cheddar is a tech magazine, headline newspaper and prime-time television station wrapped up in one bright, spunky package for a subscription fee of $2.99/month or $30/year. Since we are living debt-free and on a retiree's budget, this is our most budget-friendly option for infotainment. If you ask me, Cheddar is totally worth setting aside some cheddar for, and here is why.

While watching Cheddar you can switch between two channels: Cheddar TV and Cheddar Big News. Cheddar TV broadcasts the latest in finance, technology, science and more from the NYSE trading floor. In the evening, they offer prime-time programming and entertainment.

The alternate channel Cheddar Big News focuses on weather, politics, plus important national and world headlines. Both channels offer original content, and the new faces and angles bring a refreshing way to absorb the news.

Rather than traditional commercial segments, headlines from the news desk are regularly interrupted by educational, entertaining shorts about the most clever new inventions you haven’t heard of yet.

In the evenings, catch a brilliant show entitled “Elevator Pitch”, where hopeful entrepreneurs make a sweaty 60-second business pitch to wealthy investors from inside an elevator. If investors like the pitch, doors open and a deal is made. If they don’t, the elevator is promptly goes back down. While “Elevator Pitch” is obviously a spin on another popular TV show, it’s a very welcome and refreshing one, sans annoying commercials!

I appreciated how Cheddar endorses segment sponsors in a clever way. Rather than several minutes of commercial interruptions, banners were strategically placed in the background of “Elevator Pitch”, making them pretty easy to ignore while I enjoyed watching the show.

Cheddar is still in its infancy, with just around 200K followers on Twitter. I look forward to seeing more original content as Cheddar grows in popularity, especially among millennials. Both now and into the future, Cheddar TV is something to watch.

This article is not affiliated with Cheddar; it is simply my personal opinion.