What happens when you actually give a crap about your customers [gaming]

Around two months ago I wrote an article called "Fallout 76 is a good example of how greed gets people into trouble"]() where I talked about Fallout 76, a game that was then recently released by Bethesda, that was unfinished and had tons and tons of problems.

Besides that, the way Bethesda handled the Collector's Edition was just shameful and wrong. For those who don't know the story, Bethesda shared an image for the "Collector's Edition" version of Fallout 76 that included a few things besides the game, one of those things being a great looking canvas bag. However, after people purchased it, they received everything within the Collector's Edition, except the bag, that was not made out of canvas, but out of cheap nylon.

That was a great example of what greed and incompetence can do to your product. The price of the game was reduced in only a few weeks, and while there are people who genuinely like the game and who are not fanboys, most people who enjoyed the Fallout series didn't and won't touch Fallout 76.

Recently however, we had a great example of the exact opposite situation - a company that actually cares about customers and wants to deliver a great product for those who are gonna use it.

I'm talking about Apex Legends.

For those of you who don't know, Respawn Entertainment, the developers of Titanfall and Titanfall 2 recently launched Apex Legends, a first person battle royale game. If you don't know what a battle royale is, then think either Fortnite or Player Unknown's Battlegrounds, but Apex did it better than both of those.

Apex Legends was a huge success, and even I played it for more than 10 hours in the past few days, even though I'm not much into those type of games. It's fast, it looks good, it adds new and interesting mechanics, it works great, it has no major bugs, and while it does have a few really small problems, the way the game plays and works makes you forget about them.

Besides all that, the game is free to play, so you can simply download it from their website and play it.

Sure, you need Origin to do it, EA's platform, since they're the publisher, but while I was reluctant to get their client, I did it, and I don't regret it.

They had around 25 million players in just a week after launch, which is way more than Fortnite achieved when it first launched, so that says something.

This is what a great product can do. You don't need a lot of marketing, you don't need a bunch of loot boxes, and you don't need to appeal only to fans. You need a great game, and when you can do that, people will respond in a positive way.

Compared to something like PUBG or Fallout 76, the game works perfectly fine even though it was launched like two weeks ago. No major problems with their severs, no lag, no weird bugs, nothing. Just a good game.

This is the power of a good product. When you care about the people who use your product, and you create something great for them, they will notice and they will reward you for your hard work. And that's exactly what Apex Legends and the people at Respawn Entertainment did.

If you didn't give it a try, I highly recommend it. I played it with a few friends, and I'm gonna still play it with them whenever I have the time. Plus, there are rumors that both Solo and Duo mode will be added to the game sometime in the future, so that's even better!