Which is better to invest on ICO or TOKEN?

How do you, by the way, choose ICO or a token in which you want to invest? What do you pay attention to? I want to share my observations.

I constantly consult with those who have been working on cryptocurrency longer than me and have I identified some steps for myself. It all starts with the evaluation of the product and the team. Evaluating the product, we immediately answer the question "Do we need this project on the market?" Then we look at the professionalism of the team, whether it has the potential to cope with the task. But as it turns out, this is not the most important thing.

Projects succeed Xs due to the other two components - sales and management . The cryptocurrency market is very speculative now and the success of the project will depend on what kind of hype will rise around it. And having properly worked the sales department, which will be responsible for advertising the product and how to properly present it to users and investors and, secondly, constructively managing the project management, so that everyone knows their responsibilities and the area of responsibility - these two conditions will primarily influence the prospects that give Xs and the opportunity to earn money.

We follow the project's hype in all social networks of the project, especially twitter. It is also important to be subscribed to specialized chat rooms, forums, to see the people's reaction to the project. Well, we track the management either in direct communication with the creators of the project, or see how they move along the road map. If everything is correctly constructed, then the team must fit into all the deadlines. Now the main thing is how big the hype is around the project. The more it is - the more likely it is to get the long-awaited Xs.

Well, be sure to take a closer look at the recently released projects Phantasma, PChain, Quark for upcoming ICO - FANTOM, DFINITY .