loyalty award points in the Eatonomy ecosystem.
Stellar is the ideal blockchain for Eatonomy because it provides significant benefits – especially with the technical challenges of building consumer dAPP. For example, competitors who build blockchain loyalty programs that use Ethereum must pay a minimum amount of Gas when making each wallet for users & brands / retailers to facilitate the initial transaction – with Stellar and SDEX, such capital investment is not needed. Other benefits from Stellar include very low transaction costs, near instant transaction time, and TRE token liquidity.
At the end of 2017, Eatonomy won the prestigious Best Toronto Startup Enterprise award at the InnovateToronto Pitch Competition, among 200 other competitors. This competition is a collaborative partnership between the University of Toronto, City of Toronto, Ryerson University, which focuses on the use of innovation to shape the next 150 years in Canada and beyond.
The main function of the integration layer is API access with external exchanges and data sources so that users of Loyalty Management Suite (brand / retailer) and Eatonomy Mobile Applications (customers) can buy / redeem / transfer TRE tokens seamlessly without additional effort – thus removing obstacles to using the platform Eatonomy
Why do you need an icon token?
TRE tokens serve as loyalty reward points in the Eatonomy ecosystem. Its function is to capture user data, function as reward points, and to bring real cash value to loyalty prizes.
How do you create a network effect? Icon
Brands / retailers who want to build special loyalty programs need to buy TRE tokens first. Because the number of users in the ecosystem increases – brand / retailer activity will increase – thus increasing the value of TRE tokens.
Why did you build a universal loyalty gift? Icon
Traditional loyalty rewards have limited & this has contributed to a lack of involvement from customers. Customers feel universal appreciation becomes a higher value – this results in increased purchases to get universal rewards.
Why did you build Stellar and not the Ethereum? Icon
Stellar has lower transaction costs (less than one cent!), Faster tx times, and Stellar wallets do not require an XLM to process transactions – whereas each new ERC20 wallet requires a minimum amount of Gas to operate the transaction.
TODAY LOYALTY PROGRAM
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High Cost to Operate
A fully functional digital loyalty program is very expensive to manage – resulting in less value for customers & a barrier for smaller brands / retailers to operate digital loyalty programs.
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Limited rewards
Current prizes can only be exchanged with the issuing retailer / brand – so that the customer is not involved and causes a low payoff.
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Lack of Intelligence
Brands / retailers do not have deep insight into their customers to create personalized programs that value loyal behavior, involvement & repeat purchases.
Team
The user
Shaheryar Ahmad
Technical Co-Founder and Blockchain Lead
Shaheryar leads the development of the Eatonomy Rewards platform on the Stellar blockchain, as well as the next iteration of the Eatonomy mobile platform. Read more
The user
Maleeha Alvi
Co-Founder of
Marketing and Lead Operations
Maleeha is eager to bring efficiency through decentralization to a loyalty gift program that is traditionally inefficient. He leads the marketing and operations of Eatonomy, Read More
Advisor
The user
Wilbert Madarang
Fintech Innovation Manager @ RBC
Software and Development @Qualcomm, Microsoft
Wilbert brings with him more than 20 years of technology, management and strategic experience in various vertical industries globally. Wilbert leads the team for the Acceleration and Innovation Solutions and Emerging Technology Project at Canada’s largest bank, Read More
The user
Paul Bravi
SVP @ Food Basics
Paul is a Senior Vice President at Food Basics, a large supermarket chain that operates more than 115 stores in Canada. Prior to his current role, Paul held the position of Vice President, at Metro Inc. – the third largest grocery store in Canada, with 365 supermarket locations throughout the country. As an executive in food retailing Read More
The user
Stephen Pumple
Founder @
Director of AZCAR TECH, Professor
Stephen Pumple is a business leader and IT entrepreneur with more than 35 years of experience in building a business. He is currently a distinguished visiting professor at the Faculty of Engineering and Architecture at Ryerson University. Pumple started the IMMAD Broadcast Service in 1974, Read More
The user
Rafik Loutfy
Director @ Center for Innovation and Engineering, Former VP @ Xerox Research Center, Holds 32 Patents
Dr. Rafik Loutfy is an experienced businessman, inventor, professor, and former Xerox executive with 32 US patents for his credit. For more than 30 years, Dr. Loutfy worked with Xerox Corporation in an increasingly senior role, including the company’s vice president and director of the Canadian Xerox Research Center. Read more
The user
Alex Gill
Mendicant Group Founder.
Director of the Social Venture Zone. Professor
Alex Gill is a social entrepreneur who founded and led the Mendicant Group. Mendicant is a consulting agency based in Toronto that works with various social problems, and organizations that try to solve it, in Canada and in 12 different countries throughout the world. He has moderated the G20 Young Entrepreneurs’ Read More
The user
George Goodwinn
Consultant, Former
Executive Special Advisor for George Weston Ltd
George served as a special advisor to the executive team at Weston Group Ltd., a large Canadian public company representing the largest food and drug retail business in Canada through his control of Loblaw Companies Limited and the recent acquisition of Warsro from Drug Mart. George’s 40 years + Read More
More information:
Website: https://crowdsale.eatonomy.ca/
Technical documentation: https://crowdsale.eatonomy.ca/Eatonomy_WP.pdf
Facebook: https://www.facebook.com/EatonomyRewards/
Twitter: https://twitter.com/eatonomyrewards/
Telegram: https://www.t.me/eatonomy/
ANN thread: https://bitcointalk.org/index.php?topic=5034986.0/
Author: kolbak pute
profile URL: : https://bitcointalk.org/index.php?action=profile;u=1624619