Noiz- Re-engineered Advertising Network With Artificial Intelligence and Blockchain Technology
There is always a lot of chatter surrounding the use of blockchain technology in various sectors. However, tiny part of the discussion centres on what blockchain can do for the advertising industry. While it may seem unlikely to have an application for the technology in the real advertising world, blockchain is proving very many sceptics wrong.
A fundamental reason as to why blockchain could prove essential in advertising is how the industry is structured. From the payments to the advertising traffic, everything works on centralized structures which are often not so secure or reliable. A good example is advertising fraud cases that recently hit Facebook.
However, with blockchain-based advertising, we can finally re-invent our system with advertisers getting the ability to conduct business directly with the advertising publishers. The best part is that all these will be possible on a peer-to-peer basis.
NOIZ is an AI blockchain ad exchange network providing transparent data to all parties, ensuring optimized user experience & empowering social impact campaigns and engages users in a targeted and direct manner.
Noiz is committed to building ad systems that are free of ad fraud and any existing fraud. So that can make the advertising industry will be more secure. Because ad fraud is a very big problem in the advertising industry today, so it should be able to find a way out to overcome it. The combination of Artificial Intelligence with Blockchain Technology is expected to make the security more sophisticated and can avoid from any form of fraud. Noiz can be used to control the advertising industry in a decentralized system. In carrying out this project Noiz collaborated with several existing companies such as Hotmob and NDN Group. And develop various collaborations with other companies that will use the services of Noiz.
Noiz created a platform that could make it easier for us to access advertising with the name Nikola. Make programs about advertising more interactive. With the existence of cognitive advertisements on the Nikola platform, we can have online conversations with other people, increase engagement, provide rewards, spam filters, and fights crime. Everything can be available in one application and with features that are easy to use.
Feature
1)P2P advertising marketplace
NOIZ intends to be a peer to peer ad marketplace where advertisers and publishers can directly connect with one another through the NOIZ platform and make an advertising agreement powered by a smart contract. Advertisers will be able to enlist their ads, which publishers can opt to pick up, or they [advertisers] can directly approach publishers and apply for the enlisted rates of banner advertising on the publisher’s media network.
2)Ads approval platform based on an advertiser-consensus structure
Ads and advertisers, who are otherwise approved by default, can be moderated by consumer consensus, keeping malicious advertisements out of the network. This will help NOIZ remove ads engaged in malicious activities or even wrongful business practices.
3)Content approval platform that works with a consensus-based publisher system
Just like how the consensus would decide if the advertiser and its CSR activities are truly beneficial to the community, the same consensus mechanism may decide if the content of a publisher is appropriate and does not promote fake news or malicious software.
4)Customer data marketplace where users get to sell the information for NOIZ tokens
Advertisers can collect consumers’ shared data that match specific criteria by launching a campaign (powered by a smart contract). Consumers will be able to decide what data they wish to share and with whom. Consumers will be rewarded with NOIZ tokens for sharing their data with the advertisers and publishers.
5)Coupons portal
Consumers are airdropped NOIZ tokens that work like coupons on advertiser websites. A smart contract, set by the advertiser, determines the necessary requirements a consumer must meet in order to redeem the tokens for the product or service that is offered in the coupon.
Team
Noiz consists of professionals of the advertising market with a significant division into spheres, here and artificial intelligence, and the blockchain and all that is connected with the world of advertising.
Andy Ann- CEO: He is the Founder and CEO of NDN Group, a digital conglomerate heavily invested in projects that pertain to Mobile Advertising Networks, Social Networking, Big Data, Artificial Intelligence and Advertising Technology. He is also a serial entrepreneur and an angel investor, having founded and funded over 20 pioneering companies.
Ricky Goswami- CTO: He has over 18 years of digital marketing technology product experience and is proficient in 16 types of internet marketing disciplines, including e-Commerce, UX focused web design and data automation. He has blended AI and Big Data analytics with his internet marketing expertise to consult on projects for 36,000+ clients, including About.com, OverStock.com and LURN.inc.
David Kang: he is a highly qualified market forecaster and coordinator with years of experience researching human behavior and psychology. He used these skills to develop a successful IT startup called Laws.com, which has been valued at over 100M USD by Thompson Reuters.
Roadmap
Successful project always has a purpose to reach. These points can be read easily on a roadmap to track every progress will be through on the project, easily shown on the roadmap to track the progress of the project. As you can see following below, the Roadmap of Noiz project looks very clear and informing. The team has planned in detail the big amount of tasks to be done and to be through.
ICO information
Token: NOIZ
Platform: Ethereum
ICO time: 28/8/2018-30/9/2018
Price: 1 NOIZ = 0.14 USD
Accepted Payment: ETH, BTC
Soft cap 10 millions USD
Conclusion
NOIZ believes in a transparent advertising space that gives control back to consumers and is free from the in influence of advertisers, publishers and centralized ad exchange networks that seek to use consumer personal information in a malignant way. With ease-of-access to information through the internet and the rise of social media, social responsibility concerns are brought to light quickly and drastically. For brands to thrive in this light, they need to ensure the public is thoroughly informed at all times, and one of the best ways to do so is through data.
If you are seeking a promising ICO for investment purpose then you can participate in the Noiz ICO. The project is very well prepared from the technical and business side, with very extensive and transparent whitepapers and roadmap. I find that the project is very potential and worth investing. I will participate in this project to contribute to the development of the platform, I hope that the project will continue to grow, wish the project a nice success !
For more information please visit links below
Website: https://bit.ly/2AVrN0j
Whitepapper: https://bit.ly/2vLLp0U
ANN :https://bitcointalk.org/index.php?topic=3641176
Telegram : https://bit.ly/2MciqxQ
Twitter: https://twitter.com/NOIZchain
Facebook: https://www.facebook.com/NOIZchain
Author: Stug (BTT link: https://bitcointalk.org/index.php?action=profile;u=1947027)