INR 4,000,000,000 In Just 4 Days , Holiday Across The City, Specially Decorated Flight For The Movie... Now This Is Called Stardom. Oh! Sorry, Super Stardom
Celebrity worship is not new to this world. But, In India celebrity worship takes place at a whole different level. Here, the worship is real.
The release of latest movie of one of Asia’s highest paid movie star was celebrated like any major festival in India. “Super Star Rajani”, this is how he is introduced on screen in each of his movies. If you witness the reaction of his fans on his movie appearance you will agree that one more “Super” should be added to the introduction.
Watch the trailer of superstar Rajanikanth’s latest movie Kabali (one minute only).
This was the Hindi version. The Tamil version has close to 30 million views.
Following is the list of interesting facts related to this epic.
A special Air Asia flight from Bengaluru took fans to Chennai for first day first show of superstar Rajinikanth's Kabali. The Airbus A-320 was specially decorated with Kabali livery.
Grand festive celebrations were organized by fans across India
Businesses in southern India had to give their employees the day off on Friday so they could attend screenings of the new film. They said it is to avoid people calling in sick, turning off their phones or simply failing to turn up for work.
Total revenue generated by the movie in four days is INR 4,000,000,000 which takes into account the box office collections and sale of music rights. This is a first for an Indian film.
Few multiplexes decided to show the movie at 3 am in the morning, or night you select. That is of course a first. I am sure this is a first in the world.
The Puducherry government offered residents of Sellipet panchayat free tickets for the film Kabali if they construct toilets in their homes.
In glamour world we see actors and actresses doing all they can to look young and beautiful. Hardly have we seen anyone who shows his real self. Here we have humble super star that is down to earth and gem of a person. Have a look at the superstar who is just 65 years young.
He used to be a bus conductor in Bangalore. Now he is known for his charity work and of course his blockbuster movies. Loved across the globe he has a fan following in so many countries. Now that I have shared with you so much about him I can’t resist. I am going to watch Kabali tomorrow. See you in next post. Have fun.
References:
http://www.huffingtonpost.in/2016/07/18/6-special-offers-that-are-riding-on-the-mania-over-kabali/
There was a holiday in the state of Tamil Nadu. Crazy stuff!
I was searching for the same information. All I could read was some businesses did that. Still no one has that kind of power other than Thalaiva.