This is an idea I've been pitching to devs for months now. Although I'd like to see a baked-in solution that would be more accessible to every user, I'm glad to see someone taking the initiative and actually making it a reality.

Once this catches on a bit, account holders can essentially use this as an ad blocker, and there can be accounts that do nothing but mute users and create mute lists for different interests to subscribe to, which is sorely needed on this platform.