I find the last option to be the best as well. Gives for an opportunity to start different projects apart from Steemit. When I first came to Steemit I expected it to be more of a democratized place than I found it out to be. I think this option gives potential investors and communities the chance to build something similar like that. Not everyone likes the Steemit platform as much either, so the more of these different options are avaible, the more potential it has to find investors.