I agree that many misuse the word 'dapps' for things that are merely really cool 'apps'.

I also agree very much with your last statement:

As a Steem investor, you should be aware of what Steem can do, but also what it is not.

In fact, I am working through my thought process with others about the Core Product Value for steem. If you are at all interested, I'd love to hear your comment.