Pros:

-you can get the exact image you want with full control over focus, exposure, white balance and variable speed zoom
-it supports favorites like Facebook, Dropbox, Vimeo, Pinterest, iMovie and more. iTunes File Sharing for offline edit.
-its frame can shoot at 24 or 48 fps for a cinematic effect or 25 or 50 fps for European broadcast or 30 or 60 fps for US broadcast

Cons:

No cons that I can think of.