A long-awaited successor to Pokemon Go!

It's hard to believe that after Pokemon Go proved AR was ready for mass adoption, nobody followed up, or built on their success.

But Scavengar could very well be that successor! The things I love most about this; the ability to set your own challenges and the fact it's free (as in free, with no in-app purchases)! I'm not sure how long the latter will last, but for now, this is great!

It's a great game, and great fun - get ready to see hoards of people walking around like zombies, staring at their phones.

And what an opportunity for the rest of us (including brands), to jump on-board the AR train and create tasks/rewards to capture people's attention.

If the app developer does allow brands to play (imagine having brand-related to-do's & tasks leading to prizes in the real world), that could be a very lucrative way to monetise this amazing app.