30 Days of Writing Challenge by @dragosroua

Well, my favorite morning drink is caffeine, just like every other shlub who trudges into their job each morning hoping that they win the lotto tonight so they can just take an everlasting weekend.

Do The Dew!

My favorite caffeine carrier is Mountain Dew. Sure, most people consider it equal to battery acid, but I like it. I like it a lot. I used to drink 3-4 bottles a day while at work, but I have cut that down to 1-2 cans for the day. I try not to drink it on the weekends, unless I need a little something to keep me going through a project.

First thing you have to understand about Mountain Dew is, there is more than one. A few years back, Mountain Dew started doing these "in the field" test tasting, where they would put out three flavors and let the fans choose which one they like best. The winner would be kept on the shelf for awhile longer. Then Mountain Dew teamed up with Taco Bell to introduce exclusive flavors like Baja Blast, Spike Lemonade and my favorite flavor Sangrita Blast.

Another thing Mountain Dew does is advertise to video gamers by creating Game Fuel, which usually has more than twice the caffeine as regular Mountain Dew.

~ source: https://www.caffeineinformer.com/the-caffeine-database

Clear Caffeine

Mountain Dew had earlier introduced White Out as their first clear drink, but just recently they introduced ICE, which is like 7 up, but with a kick. Pepsico owns 7up as well, so this is like a little bit of inner competition.

There aren't many options for a clear caffeinated drink. A few years back, I heard about Caffeinated Club, which answer the question of whether or not a clear soda could have caffeine. I guess Pespico and others saw what Caffeinated Club was doing and figured that they too could do it.

Frankly, I am surprised that the big brands hadn't offered it earlier. Since you can remove caffeine from a drink, why can't you add more to a drink. I remember when Jolt cola came out and was a hit due to the large amounts of caffeine it had in it. I guess the big companies didn't want to touch that lawsuit with a 20 mile pole, so they stayed clear. But, times change.

I don't know if drinking a clear Mountain Dew is any healthier than drinking one with color, but I guess it is a mental thing. I also don't know if caffeine has a flavor, it probably does, which is probably why there aren't many non-flavored drinks with a lot of caffeine in it.

The History of the Dew

There’s no dispute that a trademark application for a soda named Mountain Dew was filed on November 12, 1948 with the U.S. Patent Office by Hartman Beverage Co. of Knoxville, TN. After that the path of Mountain Dew to its current worldwide popularity breaks into a number of offshoots that parallel, intertwine, and circle back.

~ source : http://www.appalachianhistory.net/2015/08/yahoo-mountain-dew.html

Basically, Mountain Dew was a beverage made for the express purpose of mixing alcohol in it for late night shenanigans in the Appalachian Mountains.

Frankly, right there alone is why Mountain Dew should be America's drink. Pepsi and Coca-cola were made by people trying to treat illnesses. Mountain Dew was made by people looking to have a good time.

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Let the positive energy sing!

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