Is putting referral link in a steemit post is considered as spam or plagiarism? How does steemcleaners react to it?

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I don't think there is anything bad in placing your referal link on your posts provided the link isn't going to cause any bugs or damages either by hacking or stealing the clicker's data or information or Money. If you aren't placing referal link with the purpose of harming other users, you are free to post the link since you just want to earn from an airdrop or affiliate marketing.

You made mention of plagiarism and spamming as something that has to do with posting referal links. Actually, plagiarism is when you copy and paste content or steal content without the user consent and without the user's reference. This has nothing to do with sharing your referal links. Steem cleaners and cheetah are always responsible to detect and flag anyone who is found of plagiarism. This implies that you must engage in plagiarism and then post your referal link at the end of the post because you may end up getting detected by cheetah.

All you need to do is to write about the tokens or cryptos by making a very lovely and persuasive posts such that it will attract every user to be part of it. You can then post your referal link at the end of the post so that you earn your token as people make use of your referal link to register. I suggest you can adopt some code to write your referal such that the website doesn't have show on your blog just by encoding it with words like "click here to sign up". Once they click on the link, they automatically get redirected to that site.

I have seen most top Steemit users engaging in airdrop and they paste their referal link sometimes in encoded form. The funniest part about this is that most of these people make use of bid bots just to get more audience to view their blog and register with their links as this add more to their income. Some will even promise you some amount of steem or SBD just by registering with their links.

In conclusion, there is nothing wrong in posting your referal link at the end of your blog provided you don't have the intention to harm other Steemit users. This is one of the best ways to use Steemit because it helps you promote your business and this can be observed in people that engage in Affiliate Marketing, SEO writing, Airdrop Referrals and others.

Thanks for reading and I hope this helps.