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RE: Strategic Planning at Museums

Is bald honesty combined with complete transparency really the best policy? Does it really serve an institution well to publicly reveal its weaknesses and vulnerabilities in a strategic plan?

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I think bald honesty is essential internally to identify issues and correct them or find a workaround, and it should be part of the strategic plan. Otherwise, the plan is useless to the institution as a plan (although maybe useful as a marketing document). Perhaps there should be an honest internal strategic plan, for use by the institution, and an external statement of goals and priorities which can serve the public accountability and marketing function.

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