The problem of steem is the funds, if you have enough funds and that's mostly steem power, your project and the idea will go viral, if not, it will take you a very long time and very hard work to go somewhere with it. And you are right, a lot of ideas are stolen from people just because they are not that powerful. But what we can do, the only thing is hoping that someone big will notice the little project we are building or support the idea. Just like in real life, if you need to start a good business, you will need a lot of money, even if the idea is not that good, money can make it magical. ☺